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Free2play: Making Money from Games You Give Away

Name: Free2play: Making Money from Games You Give Away
Price: 14.28 USD
Availability: InStock
Rating: 4.3 (99 reviews)

4.3 of 5 Stars: Mobile Phones, Tablets & E-Readers - Free2play: Making Money from Games You Give Away

$14.28

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Description

Book Synopsis: “Will’s knowledge of F2P comes from years of building games, as well as writing about and consulting with developers on the model. All the topics covered in this book—economics, gameplay, monetization, analytics and marketing—are important to consider when you’re building an F2P game, and Will covers each with an easy-to-digest style.” —Ian Marsh, co-founder, NimbleBit

Free-to-Play: Making Money From Games You Give Away is an accessible and complete guide to the business model that has revolutionized the videogames industry, creating huge hits, multi-billion-dollar startups and a new deal for players: Play for free, spend on what you like.

Written by respected game designer and consultant Will Luton, Free-to-Play gives you the in-the-trenches insight you need to build, run and make money from games you give away. In it you’ll find:

Psychology behind player decisions and the motivations to play
Simple and accessible explanations of the math and economic theories behind F2P, including working examples
Processes for capturing and using player data to improve your game
Marketing tips on positioning your game and attracting players
Plus: A downloadable F2P spreadsheet, articles from the author, a foreword by NimbleBit co-founder Ian Marsh and an interview with Zynga CEO, Mark Pincus.

Details

Are you a game developer looking to make your mark in the gaming industry? Look no further than Free2play: Making Money from Games You Give Away. This comprehensive guide, written by game designer and consultant Will Luton, will equip you with the essential knowledge and strategies needed to succeed in the world of free-to-play (F2P) gaming.

With years of experience building games and advising developers on the F2P model, Will Luton offers invaluable insights into the economics, gameplay, monetization, analytics, and marketing aspects of F2P games. Learn how to effectively engage players, understand their psychology, and design gameplay that keeps them hooked.

But it doesn't stop there. Free-to-Play also delves into the math and economic theories behind F2P, making it accessible for both beginner and seasoned developers. You'll discover practical examples, useful processes for utilizing player data, and expert marketing tips to position your game for success.

As a bonus, you'll gain access to a downloadable F2P spreadsheet, articles from the author, and even an interview with Zynga CEO, Mark Pincus. These additional resources provide further depth to your understanding of the F2P business model.

Don't miss out on this opportunity to master the art of making money from games you give away. Take the first step and grab your copy of Free2play: Making Money from Games You Give Away today!

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