Consultative Brokerage

Looking to boost your production success and client retention? The Consultative Brokerage®: A Value Strategy book has got you covered! This practical and highly profitable guide is a must-have for any producer, sales manager, seasoned broker, or insurance company professional. Learn how to establish a quantifiable value proposition that will attract and retain clients, differentiate your firm through effective business discussions with buyers, and utilize the concept of Total Cost of Risk (TCOR) for maximum impact.

With over a decade of expertise packed into this book, you'll gain access to invaluable strategies backed by real-life examples. Explore the difference between price and cost, master the language of working with high-level buyers, and uncover the hidden costs in a buyer's program. Plus, discover game-changing techniques for making quality presentations and creating stewardship reports that will leave a lasting impression.

Don't miss the opportunity to compete exclusively on broker of record letter, a powerful tool in the industry. This book is not just theory; it's filled with over 60 charts and descriptive displays to guide you through every step of the process. Take your sales strategies to new heights with this comprehensive resource.

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