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Catalogs & Directories - Designed to Sell: Turn-Of-The Century American Posters in the Virginia Museum of Fine Arts

Description

Book Synopsis: America between 1885 and 1905 was in the heat of a poster craze. The country's finest artists and illustrators were commissioned to design advertising posters whose popularity soon overshadowed the products they were meant to promote.

Designed to Sell presents vintage posters by 45 artists, including Maxfield Parrish, Blanche McManus, and Maurice Prendergast. Essays describe innovations in printing, compare American and European posters, and explain the emergence of a new profession -- graphic design. Biographical notes on the artists include eight women. Special technical notes outline historic printing methods and explain how an artist's drawing becomes a poster.

Details

Step back in time and immerse yourself in the vibrant world of turn-of-the-century American posters with our book, "Designed to Sell: Turn-Of-The Century American Posters in the Virginia Museum of Fine Arts." This captivating collection transports you to a time when advertising posters were true works of art, capturing the attention and imagination of the entire nation.

Featuring vintage posters by 45 renowned artists, including the likes of Maxfield Parrish, Blanche McManus, and Maurice Prendergast, "Designed to Sell" showcases the finest examples of this forgotten era in American graphic design. These posters were so captivating that they often overshadowed the very products they were meant to promote, becoming iconic pieces of art in their own right.

Delve into the rich history and technical aspects of poster printing with informative essays within the book. Discover the innovations in printing techniques that paved the way for this golden age of advertising art. Compare the distinct styles and influences of American and European posters and gain a deeper understanding of how they shaped the world of graphic design as we know it today.

Within the pages of "Designed to Sell," you'll find fascinating biographical notes on the featured artists, including insights into the contributions of eight talented women. Explore their journeys and discover the impact these artists had on the field of graphic design. Special technical notes also provide an in-depth look at historic printing methods, revealing how an artist's drawing transforms into a visually captivating poster.

Immerse yourself in this incredible visual journey by ordering your copy of "Designed to Sell: Turn-Of-The Century American Posters in the Virginia Museum of Fine Arts" today. Uncover a forgotten era of American advertising and gain a new appreciation for the artistry behind these iconic posters. Don't miss out on this opportunity to own a piece of history!

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