Description
Book Synopsis: Although there have been many Jeep books, this is the first complete history of the Willys-Overland passenger cars, civilian trucks (as well as civilian and military Jeeps) along with the corporation's history. Illustrated with rare and unusual factory photos and period ads, the Willys-Overland saga begins in 1903 when the Standard Wheel Company began making Overland cars. Soon after, auto dealer John North Willys was forced by circumstances to rescue the failing Overland company. By 1916 Willys had become the second-best selling car in the world. Prospering in the '20s but then bankrupt a decade later, the firm crawled back from the edge in time to win the all-important Jeep contract that ensured Willys would survive. Even after Kaiser Motors bought Willys in 1953 its products were still branded Willys until 1963 when the name was phased out. The final new Willys Jeep introduced - the Wagoneer - became a legend in its own right. Also covered are the pre-war coupes modified into high-powered racers.
Details
Discover the captivating history of one of the most iconic automotive brands with Willys: The Complete Illustrated History 1903-1963. This groundbreaking book is the first of its kind, delving deep into the rich heritage of Willys-Overland passenger cars, civilian trucks, and military Jeeps. Uncover the fascinating story behind the inception of Willys-Overland in 1903, when the Standard Wheel Company started manufacturing Overland cars.
Immerse yourself in a visual feast of rare factory photos and period ads that bring this extraordinary narrative to life. Witness the rise of Willys as it soared to become the second-best selling car in the world by 1916. Experience the triumphs and hardships faced by the brand, from its period of prosperity in the '20s to its subsequent bankruptcy. But against all odds, Willys managed to bounce back and clinch the crucial Jeep contract, ensuring its survival and legacy.
Even after being acquired by Kaiser Motors in 1953, Willys continued to create unrivaled vehicles that bore the Willys name until 1963. Explore the final masterpiece of the Willys era: the legendary Wagoneer. This iconic vehicle left an indelible mark on the automotive landscape. Additionally, delve into the thrilling world of pre-war coupes transformed into high-powered racers.
Immerse yourself in the absorbing pages of Willys: The Complete Illustrated History 1903-1963 and unlock a treasure trove of automotive nostalgia. Learn about the origins of a brand that thrived against all odds and revolutionized the world of cars. Don't miss out on this remarkable journey through time.
Buy now and explore the captivating history of Willys today!
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