Description
Book Synopsis: American Motors was the little automotive company that made a big impact. Makers of the Rambler family car, Kenosha offered an antidote to the excess of Detroit's Big 3. But when America decided it wanted sporty, rather than econocars, AMC got groovy with the Javelin, AMX, Scrambler and Rebel Machine. American Motors was a proven performer in showrooms and on the track, with success in drag and road course racing. However, through it all came solid Rambler value, and a different approach from Detroit: An accent on consumer protection, along with brand label special editions. And when it came to blue sky thinking, AMC surpassed all with their Gremlin and Pacer small cars. Off road, Kenosha truly made Jeep ‘The One & Only,’ popularizing the brand and making it the sales success it is today. Beyond that, AMC created America's first crossover, the Eagle. It all proved that America's smallest ... was its biggest surprise! Read more
Details
Discover the captivating story of American Motors, the automotive company that challenged the dominance of Detroit's Big 3. The Legend of American Motors takes you on a journey through the full history of this innovative automaker. From the iconic Rambler family car to the sporty Javelin and AMX, AMC knew how to capture the imagination of American car enthusiasts.
But American Motors was more than just flashy cars; they were also a proven performer on the track. With victories in drag and road course racing, AMC showcased their engineering prowess. Yet, they never forgot their roots and remained committed to delivering solid value in their beloved Rambler line. In a sea of large, gas-guzzling vehicles, they stood out as a beacon of consumer protection.
But it doesn't stop there. AMC continued to innovate and surprise the industry with their small cars like the Gremlin and Pacer. These compact wonders embodied American Motors' blue sky thinking, pushing the boundaries of automotive design. And let's not forget their contribution to off-road adventures with the iconic Jeep brand. Kenosha truly made Jeep 'The One & Only', paving the way for its enduring success.
Are you ready to dive into the rich history of American Motors and uncover the secrets behind their rise to fame? Don't miss out on this must-read book that showcases how America's smallest automaker became its biggest surprise. Get your copy of The Legend of American Motors today!
Click here to grab your copy and embark on an exciting journey through the fascinating world of American Motors.
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