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Hook Point: How to Stand Out in a 3-Second World
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Traction: Get a Grip on Your Business
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Building a StoryBrand: Clarify Your Message So Customers Will Listen
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Built to Last: Successful Habits of Visionary Companies (Good to Great, Book 2)
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Superfans: The Easy Way to Stand Out, Grow Your Tribe, and Build a Successful Business
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Man Up: How to Cut the Bullshit and Kick Ass in Business (And in Life)
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